SearchFlow appoints Head of Product

  • 30/01/2020


22 January 2020

Searchflow – the UK’s leading provider of property conveyancing search solutions – has announced the appointment of Adam Groom as Head of Product.  Having originally trained as a commercial property solicitor in 2002, Adam has since spent a majority of his career as an accomplished and professional product leader, predominantly in the telecoms and software sectors.

Adam has joined SearchFlow to drive its continued focus on product evolution and enable property lawyers and conveyancers to quickly order and manage property searches, legal reports and related conveyancing services.

Prior to SearchFlow, Adam successfully delivered customer-facing solutions, including telecoms infrastructure, IT platforms, apps and Software-as-a-Service solutions into blue-chip clients.  More recently he headed-up the development of the proptech product portfolio for a data science technology business.

Talking about his appointment, Dr Thomas Quirke, Managing Director of SearchFlow said, “We are delighted to welcome Adam Groom to our team.  He brings a fantastic combination of technology experience and knowhow, with exposure to proptech, and all backed-up by his original training as a commercial property solicitor. He’s worked on significant pan-European projects to help improve customer journeys through combining machine learning, data insights, AI and software, and as such is a great asset to our business.”

Adds Adam Groom, “SearchFlow is clearly on an exciting journey; I’m motivated at being able to identify new technology solutions, which utilise data, to help make further improvements to the customer journey and speed-up existing processes. The outcome of which will ultimately deliver enhanced value to our customers’ clients and the overall property transaction process.”

With more than one million conveyancing searches and legal reports run every year for over 2,000 legal clients across England and Wales, SearchFlow is regarded as the leading provider of comprehensive searches, surveys, identity checks and conveyancing insurance solutions and prides itself in working in partnership with its clients to provide solutions that enable competitive advantage.

For more information on SearchFlow, call 0870 423 2922, email [email protected] or visit